Friday, March 4, 2011

BARISTA CHALLENGE EVENT


The 2011 Southwest Regional Barista Competition starts today, Friday March 4th and Cirqua® Customized Water™ is there!


Sponsored by Coffee Bean and Tea Leaf Co., produced by SCAA and the Barista Guild of America, this is the fourth regional competition (there are six in total) and is open from 11:00 AM to 6:00 PM Friday-Sunday. The Barista’s in this competition will be using water provided by Cirqua® Customized Water™ ; Gabe Austin, National Sales Manager and Tracy Parks, Account Manager will be there helping to make the event water perfect.


This event is completely free to the public. There will be live music benefiting “Music Cares” (with a suggested donation of $5) with 3 full days of Barista Competitions, Food Trucks, Gourmet Beverages and loads of entertainment.


Free gifts (a $10 value) are offered to the first 100 attendees each day.


Held at Siren Studios, 6063 West Sunset Blvd. in Hollywood California, the winners from these regional competitions get the opportunity to move into the US National Competitions held this year in Houston Texas, April 28th -May 1st at the SCAA 23rd Annual Event.


"The Ultimate Barista Challenge® is an action packed competition where baristi, someone who professionally prepares coffee, compete in a dueling stage of identical espresso stations to shake, not stir, their espresso cocktails, to prepare beautiful caffe latte art, blend espresso frappe and brew the best they have." -- http://www.ultimatebaristachallenge.com/

Check them out on Facebook.

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